The Importance of SEO For Your Real Estate Blog

Besides being a technology guru, I’m an SEO (search engine optimization) professional and also real estate investor. It’s not very often you find a combination of skills that entail technical expertise and real estate knowledge but I found someone else who possesses a similar skill set.

Dustin Luther over at impressed me with one of his posts about how important inbound links are to a site. It’s a very helpful article and I urge you to read it if you’d like to better understand how SEO works.

For those of you who do not know much about SEO or inbound links let me quickly clarify.

Inbound Links – links that point to your site from sites other than your own. Inbound links are an important asset that will improve your site’s ranking in search engines like Google and Yahoo.

The more relevant inbound links you have, the better your site will rank and ultimately drive more traffic and leads/prospects. For example: Seattle Real Estate Blog . What did I just do? I just created a keyword rich link to Dustin’s site which will send him additional traffic and hopefully raise his search engine ranking for anyone who searches for “Seattle Real Estate Blog”.

If you continue to write good content and work on building inbound links, you will start to notice an increase in search engine traffic. It’s a slow process which sometimes takes months to do, but will eventually pay off in the long run.

20 thoughts on “The Importance of SEO For Your Real Estate Blog”

  1. David,

    Thanks for the kind words (and the great links!). I’ve added your blog to my Feed Reader and definitely look forward to checking in with you some more!


  2. David,
    I think we have same background. It has been 15 years I worked in real estate realm. I do all the process of developing real estate project; acquiring land, designing, financing and marketing. And now I’m trying to master SEO knowledge. Currently, I’m developing my website, compiling any property project; rumah, regency, residence, apartement, in Surabaya city and surrounding area such as Sidoarjo, Gresik even all around Jawa Timur (East Java). I believe internet will be very helpful for the growing real estate and property bussiness.

  3. I am fully satisfied with the post, It is not only interesting but also is a informative article. Can you please provide me some more links for similar articles.

  4. SEO is extremely important for any site that wants to be found. I frequently visit Dustin’s site, and love the articles and topics he covers. For those of you who haven’t checked it out please do you’ll enjoy it.

  5. Thanks for the post. What do you all think of the future of blogging? I have been reading a lot about google’s attempt to gain preferential treatment for its site from internet providers. This will result in their sites being faster than sites owned by individuals and/or smaller comapnies. It’s my beleif that if google is able to succeed there will be far less websites out there and therefore far less blogging.

  6. Blogging in real estate is essential, but what is a blog if no one notice it or its hard to search of find? That’s where the SEO guys do their jobs. To make sure that you come first in search results especially in google.

  7. How much importance difference is the use of keyword text links to the normal use of the site name. In your example you used the site name and keyword rich text link. Which one helps the most or is it best to play it out both ways as best as possible.

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